TAG Heuer Watch is Now a Luxury Phone Producer

Monday, February 22, 2010 ·



Since 1860 TAG Heuer has been making luxury watches, chronographs for sports specifically, but lately it seems that the Swiss company is making more luxury mobile phones than men and women watches.

In September this year launched the TAG Meridiist not so critical. There are a huge variety of handsets to choose from and when it came to basic specifications, the Meridian does not go above and beyond (except of course in looks and price). It came with a 1.9 "QVGA main screen, monochrome OLED on its outer edge, 2 megapixel camera, MP3/AAC/MPEG-4 playback and 7 hours of battery life, which is standard in most phones. It is made of corrosion-resistant, watch making steel and comes back with a crocodile leather or rubber, it reflects the fact that the brand: TAG Heuer, since these are common materials used in the bands and straps luxury watches. Who came with the price of $ 5300 to $ 6100 is the question?

There are many TAG watches that are available for less than that. In fact, almost all TAG watch collection of men and women have parts in a less than $ 5,000. Check out the TAG Heuer Aquaracer, Carrera, Carrera Grande and collections of Formula 1 to see what I mean.

Soon after the release of Meridian, TAG has come up with a way to make it better, more elaborate, more unique, basically, to add some bling and Jack up the price. The same phone, which sold for $ 5,000 and up to now is going for between $ 10,000 and $ 30,000. What? It is common knowledge that the luxury watches can sell for that value, but he heard a cell phone into this price range. Called Diamant Meridian, the phones are available in two versions, one with 208 diamonds or the "imperial regalia of mobile phones and one with 1232 diamonds. TAG Heuer admitted that these phones would be marketed toward women. And to make this phone seems to be a jewel coveted TAG was putting each Diamant Meridian in a jewelry box made of wood, "in which to store and preserve your investment for future generations." Diamonds savings is one thing, but come on, the idea of saving a cell phone for the next generation is ridiculous is that technology is changing and is constantly updated.

So now go almost two months later and TAG Heuer launches another version of its mobile phone Meridian, this time really upping the ante (also known as the price) in partnership with the Italian brand of luxury cars Lamborghini.

Called the TAG Heuer Meridian Automobili Lamborghini, only 1963 of these quad-band Bluetooth mobile phones will be sold worldwide. The number is a tribute to the year that Lamborghini was founded.

The inspiration for the design of the phone comes from the Murcielago (which means "bat") by Lamborghini, one of their sleekest, the cars faster and more exclusive. The phone measures about 4.5 centimeters by 1.8 centimeters, has an above average life of battery: seven hours of talk time or 28 days of standby power. Standard features include a wireless WAP 2.0 browser, a 2 megapixel camera and 2GB of internal memory.

The product is made of "black titanium carbide-coated 316L stainless steel and has the signature Murcielago on the battery cover, which is similar to that observed in LP this car 640 engine block V12. The case is made of brushed stainless steel (a metal often used in watches TAG) and has a "mechanical stainless steel, illuminated keyboard with custom Automobili Lamborghini bull Taurus mark on the middle of steel." "The exhibition is made from scratch resistant sapphire crystal, another common characteristic of luxury watches. The phone is built by ModeLabs.

From now on, you can book one of these new phones by Tag Heuer and local retail Lamborghini. It comes in different colors of leather or genuine crocodile skin, but so far there is no price listed. Hopefully it is closer to the price of a TAG Heuer watch a Lamborghini!

You can learn more about all phones Meridian on the official site of TAG Heuer.

Luxury brands regularly partner to create limited edition collections that attract attention and attract new customers. Learn all about Tag Heuer and other luxury brands, including Breitling, Movado, Tissot and more at http://www.watchesonnet.com.

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